The presence of the Grinch and the Easter Bunny, along with Santa Claus and Mrs. Claus (aka Mary Neale Fowler), added festivity and excitement to the bank’s annual event. The combination of these iconic characters created a sense of wonder and excitement among attendees, especially children who were thrilled to meet their favorite holiday figures. Together, these characters made a playful and festive atmosphere that enhanced the overall experience for everyone involved.

As the group visited different locations, including the Florence Fire Station, Mount Pleasant Office, West Columbia Office, and the Lexington Office, they continued to spread holiday cheer and brought smiles to everyone they encountered. The tradition of this event has grown over the years, becoming a beloved part of the community and a highlight for many during the festive season.

First Reliance deserves credit for organizing and expanding this event across multiple locations, allowing more people to participate ...

Steve Howard has joined First Reliance Bank as Market President for the Lake Norman/Charlotte Market where he will be responsible for the strategic market expansion of the bank’s footprint. As he oversees all lines of business, including personal banking, business and commercial banking, investments, and treasury services, he will implement a relationship strategy to include community development and involvement while managing the sales management process.

“We are pleased to announce Steve Howard as Market President for the Lake Norman / Charlotte market.  This strategic decision is based on Steve’s proven ability to deliver high customer satisfaction as a trusted banking advisor. He knows how to lead teams and what it takes to build a strong community bank.  His extensive industry experience will expand our commercial and local business and customer opportunities,” stated Justin Strickland, President, First Reliance Bank.

Steve will play a key role in First Reliance Mortgage’s growth and ...