Learn more about how social media can drive sales while also improving customer experience.

Social Media is not only a great way to stay connected with friends and family, but it can also be used as an inexpensive tool for your business to build relationships with your customer base, as well as drive sales.  When used correctly, platforms like Facebook, Twitter, and Instagram can increase brand awareness, and drive traffic to your website, as well as encourage customers to visit your business to purchase your product or service.  Below are our suggestions for how to best elevate your business within the community, increase conversions, and strengthen customer loyalty through your social media presence.

Create quality content your audience will value.

When using social media to market and build a client base, it is important to create quality content that users can consume and interact with. This can come in the ...

Get a beautiful dress for a fraction of the cost with these money saving tricks.

Weddings have become increasingly expensive over the years, with some couples spending as much on their big day as you would a brand new car.  One of the most important features of a wedding is the bride’s wedding gown, which can cost thousands of dollars, easily inflating your budget.  However, if you are looking to reduce costs without losing quality, and maybe have a little extra cash for the honeymoon, here are six tips to save money on your bridal gown.

1. Buy Gently Used - I know what you’re thinking, it’s bad luck to wear a used wedding gown. However, many women choose to make space in their closets by taking their gowns to consignment shops. Others brides will buy multiple dresses until they can make up their mind on which one to wear, and ...

March 20, 2017, Florence, S.C.  – First Reliance Bank has announced the appointment of  J. Munford Scott, Jr. as Chairman of the Board.  Judge Scott has served as a Director of First Reliance Bank since January 2007 and as Chairman of the Compensation Committee. Scott is currently serving as Florence County Probate Judge. Before his election Judge Scott was an attorney employed with Turner, Padget, Graham, & Laney P.A. Mr. Scott practiced tax, probate and estate law in Florence and surrounding counties for over 40 years. He also served in the South Carolina House of Representatives 1978- 1979. “We are excited to have Munford Scott as our Board Chairman as he is an exceptional leader in the community and has been a very active director throughout his ten years on the board. Munford has been a great mentor to me both while on the board and prior to being on ...

Avoid buyer’s remorse and debt on major purchases with these helpful tips.

With it being tax season, many of our customers have a little extra money in their pocket from their state and federal tax returns. Often, people will use their tax returns for major purchases, such as a down payment on a new car, or projects like installing new counter-tops in their kitchen. However, before you run out and spend your hard earned money on a big purchase, here are five questions you should ask yourself to ensure you are spending your money wisely.

1. How will it affect people in my life? Major purchases, such as a new vehicle or home renovations, affect multiple people. When you are considering making a sizable purchase, it is important to talk to the other members of you family that will be affected. For example, before you agree to purchase that brand new ...

Spring is here and most South Carolinians are beginning their love affair with cooking outdoors, eating outdoors and just plain being outdoors!

There's no better place to enjoy those things than on your own backyard deck.

Depending on its size and design, a deck can be a good do-it-yourself project. If you and your buddies are handy, you might even be able to build one over a weekend. Some home improvement stores will provide you with design help, recommend materials, and volunteer advice if you hit a snag. There are even online guides to show you how to build a deck step by step.

But maybe you'd prefer to bring in a pro so you can kick back and just observe the deck building process. What should you ask before you hire that pro?

No matter how you plan to move forward with your deck project, there are some important ...

When you see an RV rolling down Interstate 95 or heading toward the coast, do you take a long hard look and imagine yourself inside?

Are you tired of vacationing in hotel rooms, facing the hassle of air travel and paying the cost of it all? Maybe you've already cut vacation costs by squeezing the family into your pop-up camper, but feel ready to move up to a more luxurious option.

It might be a good time to get an RV. Over 8 million households enjoy the cost-savings and freedom that comes with owning an RV. In fact, more and more families are buying RVs every year, according to a recent survey of consumers by the University of Michigan.

It's easy to see why. An RV is a very cost-effective way to travel — especially for families of four or more. A recent study by travel firm PKF Consulting revealed ...